Tech didn't just star in Super Bowl ads this year — it stumbled. While the stakes are high for advertisers, some glitches ...
Super Bowl LX commercials much like the technology is taking over our lives. And that's a good thing if your dog has gone ...
From the first AI-generated Big Game ad courtesy of Svedka to Anthropic's beef with OpenAI, here are the biggest ads from ...
The MRC isn't aiming to force every platform to use the same auction playbook – but they do have to adopt some controversial ...
Wall Street remains wary of the black box behind AppLovin's AI, but early data suggest its e-commerce pivot is already eating ...
The bipartisan Senate bill called the Scam Act would require social platforms to prevent fraudulent or deceptive ads from ...
Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...
(ICE) is surveying the commercial advertising technology market for tools capable of supplying location data and large scale ...
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