For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...

A US federal judge has ordered significant changes to Google’s search engine to curb its monopoly power, but has rejected calls to break up the company. The ruling, issued by Judge Amit Mehta, comes ...

Apple reportedly has an AI search in the works. The AI search experience could have a standalone app and power Siri. Timely and strategic release with broader success of AI search engines. With the ...

Cofounder James Cadwallader and Dylan Babbs started their AI SEO startup Profound last year when the duo realized they were doing all their research on AI search engines like Perplexity. For many ...

A federal judge on Tuesday ordered a shake-up of Google's search engine in a crackdown aimed at curbing the corrosive power of an illegal monopoly while rebuffing the U.S. government's attempt to ...