Two new studies agree: Google’s AI Overviews steal clicks from organic search results. While Google told us that AI Overviews citations result in higher-quality clicks, the introduction of AI ...

A controlled test compared three nearly identical pages: one with strong schema, one with poor schema, and one with none. Only the page with well-implemented schema appeared in an AI Overview and ...

Google Search Console’s blind spot is costing you visibility into one of the biggest SERP changes in years. AI Overviews now appear for millions of queries, yet Search Console lumps these impressions ...

Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. When using Google Search, you might have noticed a new option called AI ...

BrightEdge’s latest research shows that Google’s AI Overviews are now appearing in ways that reflect what BrightEdge describes as “deliberate, aggressive choices” about where AI shows up and where it ...

AI Overviews (AIO) seem to significantly affect click-through rates (CTRs) for organic and paid search, but the impact varies based on query type and whether brands receive an AI citation. Brands ...

The folks at Seer put together a study looking at how the click-through rates of the Google organic and paid search results are impacted by having AI Overviews on the page. And the short answer is, AI ...

Learn the difference between Excel COUNT and COUNTA, plus TEXTBEFORE and TEXTAFTER tricks, so you clean text and totals with ...