Istanbul— Dataroid, an AI-powered digital analytics and customer engagement platform, has completed a US $6.6 M Pre-Seri ...

BOSTON--(BUSINESS WIRE)--Snowplow, the leader in customer data collection and analytics, today announced the launch of Snowplow Digital Analytics on Snowflake Marketplace. Snowplow Digital Analytics ...

Analytics solutions and digital ad providers are looking for ways to help marketers get a better sense of customer engagement. The one aspect about history is that technology will always change, ...

Overview AI helps marketers automate campaigns, analyze customer behavior, and deliver personalized content across multiple ...

If you want to understand what’s working on your website or app, you need solid data, because guesswork won’t cut it. The best digital analytics tools can help you track user behavior, spot problem ...

"At Quantum Metric, we're empowering digital enterprises to truly understand their customers and unlock the full potential of their digital experiences," said Mario Ciabarra, CEO and founder of ...

MALMÖ, Sweden & CHICAGO--(BUSINESS WIRE)--Leading enterprise SaaS company inriver launches inriver Channel Insights – a new Digital Shelf Analytics (DSA) capability. DSA capabilities are critical to ...

Although digital natives, software development companies still benefit from digital transformation processes that enable them to integrate data-driven decision-making into all business areas. As the ...

When we think about the analysis of our workplaces, we are typically led toward the ubiquitous "employee survey." While such surveys are not without merit, there have inherent shortcomings. First, ...

For many of us, and definitely when it comes to digital customer experience professionals, reporting operational data on a regular basis is our main and even our only communication and interaction ...

Glastonbury communications and marketing firm CashmanKatz announced it has hired Christina Davis as director of social media and digital analytics. In her new role, Davis will spearhead the agency’s ...