Lowrance Elite FS 10 Fish Finder/Chartplotter with Active Imaging 3-in-1 Transducer, $1,298 (save $500) Lowrance HDS Pro 9 Fish Finder/Chartplotter, $1,648 (save $450) Lowrance Elite FS 12 Fish Finder ...

Fish finder technology has leaped forward in the past few years, from bottom flashers and scrolls of paper to modern digital displays. The most advanced fish finders push the limits of sonar and ...

Make sure you’re ready to hit the water on the first warm day of the season with deals on fish finders and trolling motors at Bass Pro Shops. The Spring Fishing Classic includes up to 50 percent off ...

The best fish finders are unquestionably amazing fishing tools, but you’d be lucky to spend just $1,000 on one. If you don’t need extreme detail, advanced features, and don’t plan on starring at a ...

Fishermen are always looking for a leg up. From a slew of new fishing apps to 'fish call' speakers, amateur and professional anglers alike seem to spend as much time searching for the next great ...

Catch more bass without a boat by keeping it simple. Proven pond fishing tips, versatile lures, and easy shore strategies that really work. Most anglers, including the biggest name Bassmaster and ...

Cold temperatures and short days make bass, and bass anglers, lethargic. But hardy souls who brave the elements are rewarded with the biggest bass of the year. During winter, bass are looking to eat ...