The campaign, developed by Ultra-asia, has been launched in Singapore, Thailand, the Philippines, Australia, Malaysia, Indonesia and Hong Kong. While O2 is a well-known brand in Europe, its awareness ...

O2 is launching a £6m through-the-line marketing campaign to support its launch of three new products targeting the family segment of the UK market. The O2 Joggler, O2 Calendar and Your Family Bolt-on ...

As the official network sponsor of series eight, O2 will have access to exclusive content hosted on Love Island platforms with O2 branding. O2 has leveraged its brand mascot Bubl for the sponsorship ...

Nokia has joined O2’s “Chargers Out of the Box” campaign, which makes the Nokia 301 the first mass-market handset to ship without a charger. The handset will come with just a USB cable, encouraging ...

O2 saw a 30 percent response rate from its integrated mobile customer relationship management campaign with the help of 2ergo's integration product, 2ergo Unite. The mobile marketing product used by ...

Bastille frontman Dan Smith has teamed up with O2 for the launch of Stamp It Tout, a new information hub created to help music fans buy gig tickets safely and without being ripped off by touts. Dan ...

O2 has announced it is the official network sponsor for ITV’s hit show Love Island. The sponsorship builds on O2’s recent campaign ‘Roam Freely’, as the network seeks to remind Love Island fans that ...

‘Share My Clogs’ opens with a scene of serenity as Sean Bean asks viewers: “Did you know you can still roam freely in the EU with O2?” The actor is then interrupted by an O2 customer, voiced by ...

O2 UK and Apple are planning on launching a multi-million pound joint advertising campaign later this month according to a Reuters report. O2 UK Chief Executive Matthew Key told a journalists on ...

Last weekend, O2 introduced "Bubl", a loyal and reliable blue robot, to the public at Westfield’s Eat Street as part of its engaging, new interactive digital OOH campaign. Bubl forms part of O2’s bold ...

O2 has found itself on the wrong end of an adjudication from ad watchdog the Advertising Standards Authority (ASA) after rival operator Vodafone filed a complaint. Vodafone's gripe with the recently ...