Don’t make the mistake of thinking that CEDIA Expo 2020 is only relevant to residential tech integrators. There were a surprisingly number of virtual booths that commercial firms can benefit from — ...

Many virtual exhibit booths can be customized and branded to mirror an in-person display. But the question is whether the experience of interacting with the exhibit really delivers value. More than a ...

Convey Services, a SaaS technology company, today expanded its Cloud Conventions platform by launching Cloud Exhibit™, a universal, portable, virtual exhibit environment that improves branding, and ...

Trade shows are an expensive but necessary part of doing business for David Appelbaum, senior vice president of marketing for BigFix, an Emeryville, Calif.-based information-technology security ...

With trade shows significantly regaining attendance each year since the pandemic, the competition for attention on the show floor has been bigger than ever. Showing up is simply not enough. Exhibitors ...