The Food and Drug Administration could roll out a new logo as soon as this year for companies to stamp on the packaging of "healthy" foods they make, aimed at clearing up confusion on what products ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

When it comes to logo design, experts in the field have plenty to suggest. Your logo, they say, should strive to be iconic, as well as distinctive, timeless, attractive, memorable, and the like. This ...