The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Reuben Yonatan Customer ...

In today's customer-centric business environment, organizations are dependent on rich, highly accurate customer data to enhance relationships, personalize experiences and drive growth. However, many ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

While the concept of the “360-degree view of the customer” has been around for years now, it still tends to be ill-defined in most enterprises, even for those actively pursuing and investing in these ...