Content may be king, but chaotic content can do more harm than good. As search engines become more sophisticated and consumers continue to grow smarter, brands can no longer create content listlessly.
"Content architecture is the backbone of a successful content management strategy, particularly in the context of a composable ecosystem," said Joel Varty, CTO of Agility. "With this eBook, we aim to ...
For marketers at companies that handle products, managing product content across multiple channels is increasingly complex. Ensuring that images, videos, product descriptions, and data align ...
The rise of generative AI has brought fresh urgency to the conversation around content management. But it’s not just about creating content faster. Organisations are increasingly focused on how to ...
There is a Japanese saying that goes, "When you're dying of thirst, it is too late to think about digging a well." This saying exalts the importance of strategic management to success in any endeavor.
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