Meta's ad-measurement updates - an AI-assisted Meta Pixel upgrade and a one-click setup path for Conversions API - are ...

Meta is simplifying its CAPI setup and adding a new AI‑powered feature that adds more context from advertiser sites.

Meta Platforms is making it easier for advertisers to implement tracking, reducing technical friction for teams running campaigns across platforms. What’s happening. Meta released an official Pixel ...

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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hashing Out HIPAA Facebook marketing pixels are ubiquitous. And hospitals are marketers. But are hospitals sending ...

Meta debuted its first major AI model, Muse Spark, spearheaded by chief AI officer Alexandr Wang, who joined nine months ago and leads Meta Superintelligence Labs. The company is desperate to regain ...

Meta released an AI model on Wednesday called Muse Spark, which marks its “first step” toward an “overhaul of [its] AI efforts.” Muse Spark is the inaugural model to come out of Meta Superintelligence ...

Meta Platforms (META) released Muse Spark, its first major AI model in over a year, scoring 52 on the Intelligence Index and delivering multimodal reasoning capabilities for health tasks and consumer ...

Meta launched Ray-Ban AI prescription glasses starting at $499. The smart glasses feature hands-free nutrition tracking, WhatsApp summaries, and on-device processing. It aims to bring smart eyewear to ...

Meta has reportedly initiated major layoffs within its AR and VR-focussed Reality Labs division, with around 10% of the workforce being cut, and at least three major game development studios shut down ...